ChoiceOdds fixed odds, binary betting platform launches today

ChoiceOdds, the only financial bookmaker that provides both fixed odds and binary bets on the same online platform — ChoiceOdds.com — has officially been launched today, according to a company press release.

Markets traded include the FTSE index, Wall Street, the Dax, currencies and oil, with an extensive range of bets available, although all are purely short-term, having to be settled at the close of trading each day.

According to ChoiceOdds, its platform offers more financial markets on one site than those of Ladbrokes, IG Index or Betfair.

The company said ChoiceOdds.com has been designed so that customers can navigate quickly and easily through the markets to find the bet of their choice, whether for the next 5 minutes, hour or at some time later in the day.

ChoiceOdds said the size of bet placed is also flexible, albeit with 100 pence and 10 pence minimums on fixed odds and binary bets respectively.

The company added that this form of betting allows clients to play the markets for tax-free gains whilst avoiding the high-risk consequences of spread betting thanks to the short time frames.

ChoiceOdds CEO, Felix Riley, formerly of Cantor Index, commented: Investors can never be certain of what the long-term future holds, but they probably have a good idea about the next 24 hours. This site is designed for short-term players; those who hold a view now and want to back their judgement.

Alistair Ramsay, former CEO of Dennis Publishing UK, is also financially supporting this new venture, along with other unnamed financial angels.

Tags: binary betting, choiceodds

This entry was posted on Wednesday, March 7th, 2007 at 3:32 am and is filed under Industry Happenings, Trading Platforms. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.